Confidential company

Marketing Agency

Senior SEA Specialist

Location

Groningen

Work model

Hybrid

Type

Full-time · Part-time

Seniority

Senior

About this role

TriplePro is a Premier Google Partner in Groningen with 40+ specialists and a track record since 2008. They work with clients who need more than button-pushers. They need someone who understands that ROAS isn't profit, more conversions aren't always better, and that Google's recommendations aren't gospel.

You'll own large accounts, rebuild underperforming ones, and mentor the team. You'll test new techniques, challenge algorithms with controlled experiments, and translate complex data into clear strategy. The agency gives you freedom to think, room to experiment, and an AI team working to reshape online marketing.

This isn't about managing a campaign or two. It's about being the person other specialists ask when they're stuck. You'll work across Search, Shopping, Display, Demand Gen, and Performance Max, always looking beyond paid search to understand how SEA, social, marketplaces, and SEO work together.

They want someone who gets the game, not just the platform. Someone with scars from the trenches who knows what works, what fails, and why. If you're better than their current best, they want to meet you.

What you bring

  • 5+ years managing Google Ads with serious budgets and proven results
  • Deep expertise across Search, Shopping, Display, Demand Gen, and Performance Max
  • Strong grasp of tracking, attribution, Tag Manager, and server-side tagging
  • Data-driven approach using GA4, Google Ads, Looker Studio, and CRM integration
  • Experience with Channable, Profitmetrics, Claude, scripts, and advanced automation
  • Commercial mindset that understands pricing, seasonality, margins, and ROI
  • Ability to feed AI campaigns with business data and challenge them strategically
  • Skilled at translating complex data into clear hypotheses and actionable plans
  • Understanding of how SEA, social advertising, marketplaces, and SEO interact
  • Confident presenting strategy to clients and mentoring team members
  • Keeps up with market developments and turns them into opportunities

What's on offer

Serious budgets and major client accounts
Freedom to test new techniques and AI tools
Dedicated AI team reshaping online marketing
Learn from and mentor skilled colleagues
Room to experiment without bureaucracy
Competitive salary matching your experience
Pension plan

What happens next

  1. 1

    We review your profile against the role.

  2. 2

    If there's a match, we reach out within 2 working days.

  3. 3

    We schedule a short, no-obligation intro call.

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